The professional body for agricultural science graduates
The Agricultural Science Association (ASA) is a voluntary organisation and is the professional body for agricultural science graduates in Ireland since 1942 with over 1,600 members employed across the agri-food industry including government departments, research, advisory, consultancy, education & training, agri-business, rural organisations, banking and the media.
The project brief was to help strengthen the ASA brand with a modern, clean and professional website to include a membership portal/dashboard.
The ability to edit and add events, news, podcasts and career opportunities easily with a level of flexibility was key. The on-boarding of new members was also paramount to the project success and where possible streamline processes such as CRM integration and subscription services.
Custom WordPress theme
With a custom design and theme developed on WordPress we utilised the core user-functionality of WordPress to manage ASA memberships while Stripe manages payments and subscriptions.
Speaking about the website, ASA President, Dr. George Ramsbottom said, ‘Our updated website meets some of the core principles of our Association, communicating efficiently with our members and serving to act as the front door to people not yet familiar with what the ASA has to offer’.
According to ASA office manager, Barbara McGoldrick, ‘We have updated our website to give it a sharp new look and feel. Modernised navigation will make it easier for people to access what they need from the website in just a few clicks. It is now easier than ever to become a member or renew your membership through our membership portal. In future, registration for our many events will take place through the website’.
Continuing she said, ‘The latest job offerings, available in our members only section, are very much in demand by new graduates and those looking to further their careers. Our new website makes accessing the jobs available even easier than before. This section also contains advice and interview tips to help our agri-professional members secure the job they’ve been looking for.’